Category: Business Marketing

Business Marketing

Dave’s Jewellery Collection: A Testament to Style and Manchester’s Engagement Rings 

Dave, the talented British rapper and songwriter, has captivated audiences not only with his powerful music but also with his unique sense of style. Known for his lyrical prowess and introspective storytelling, Dave’s fashion choices are equally captivating. Let’s delve into Dave’s jewellery collection and explore the impact it has had, particularly his affinity for exquisite engagement rings in Manchester.  Engagement rings manchester  Unconventional Style: Dave’s jewellery collection is a reflection of his unconventional style and artistic expression. From intricate chains to eye-catching rings, his pieces are carefully curated to make a bold statement. With a mix of classic and…
Business Marketing

5 Changes Marketing Agencies Need to Make to Survive

Opinions expressed by Entrepreneur contributors are their own. Like their clients, and just about anyone seeking to grow a business, marketing agencies need to adapt to remain relevant, and firms that fail to do so are destined to join a long list of now-defunct enterprises. Here are five critical changes to consider to stay ahead. 1. Update your strategy The Covid-19 pandemic turned the world upside down; consumers have been forced to change purchasing habits, supply chain disruptions have transformed entire industries and new technologies and social media platforms have emerged in response. It’s critical for marketing agencies to rapidly…
Business Marketing

Business School Alumnus Named Distinguished Marketing Practitioner

Ken Cyree (from left), dean of the Ole Miss School of Business Administration, congratulates Lyt Harris, recipient of the Academy of Marketing Science Distinguished Marketing Practitioner for 2023, along with Barry Babin, executive director of AMS and chair of the UM Department of Marketing, and Jared Llorens, dean of the EJ Ourso College of Business at Louisiana State University. Photo courtesy Red Window Communications OXFORD, Miss. – The Academy of Marketing Science has named Lyttleton T. “Lyt” Harris, managing partner of the Harris Investment Partnership and a University of Mississippi School of Business Administration alumnus, as the AMS Distinguished Marketing…
Business Marketing

IoT News – IoT Insights

IoT Analytics published the Q1/2023 update of their “Global Cellular IoT Module and Chipset Market Tracker & Forecast” – an interactive dashboard and structured market tracker that includes quarterly data on worldwide cellular IoT modules and chipsets from 2018 to Q1 2023, and forecast data from Q2 2023 to 2027. KEY QUOTES: Satyajit Sinha, Principal Analyst at IoT Analytics, comments: “The cellular IoT module market experienced a decline in Q1 2023, due to cautious end-user spending, device makers reducing inventory, and the ongoing semiconductor chip shortage. The slow recovery of the Chinese market and global uncertainties has significantly impacted the…
Business Marketing

How to Create Them and What to Include

Editorial calendars aren’t solely for companies in the publishing industry. They help business owners, social media managers, and others plan and execute their content strategy. — Getty Images/10’000 Hours An editorial calendar helps marketers, advertisers, and business owners plan the creation, execution, and distribution of content. Often, editorial calendars take the form of virtual workflows that follow a project from inception to completion. While they are most commonly used in the publishing industry, editorial calendars have become essential tools for social media managers, content creators and digital marketers. While each team’s specific processes will vary, an editorial calendar generally outlines…
Business Marketing

B-to-B Agency Doremus+Co Shifts Focus to Creativity

B-to-b marketing has been around for well over a century, as exhibited by Omnicom’s dedicated b-to-b shop Doremus+Co, which celebrates its 120th anniversary this year. But only recently has business-to-business marketing come to the forefront of the marketing world. In the past few years, Cannes Lions has added a Creative B2B category, LinkedIn started its B2B Institute, and there has been considerable buzz around the category recently as it relates to creativity. Doremus+Co is, after more than a century in business, riding the wave of b-to-b popularity, making some recent changes to account for more creativity in the b-to-b space,…
Business Marketing

Pinnacle Marketing Group celebrates 30 years

BEMIDJI — Pinnacle Marketing Group, a full-service marketing and advertising company based in Bemidji, recently celebrated its 30th anniversary. “We are extremely proud to have reached this milestone,” CEO Shelly Geerdes said in a release. “Our success over the past 30 years is a testament to the hard work and dedication of our team, as well as the trust and loyalty of our clients. We look forward to continuing to provide extraordinary marketing services for many years to come.” The company currently provides marketing solutions to businesses in over 35 states and 300 markets, offering a wide range of marketing…
Business Marketing

Daily Research News Online no. 35177

Edelman Business Marketing Rolls Out Globally June 14 2023 In the US, communications giant Edelman has announced the global launch of a unit called Edelman Business Marketing (EBM), offering B2B marketers audience research, thought leadership strategy, content and account-based marketing, demand generation, and earned communications. EBM combines existing B2B practices in North America, EMEA, and APAC, to help B2B buyers create integrated marketing programs. The team will help B2B brands target key audiences using data-driven research and analysis, and engage verified buyers at ‘critical touchpoints’ of the customer journey, while helping optimize marketing technology stacks for specific strategy needs. Research…