Stop tech hopping: How to select the right tech to sustainably run your business
How often have you seen a new tech platform that can help you grow your business or streamline your systems, and feel that twinge of excitement?
Okay, sometimes it can come with a touch of overwhelm too. But how many times have you wanted to abandon ship from your current CRM, course platform, or funnel builder for something new that looks better in some way? Sometimes it has more features, sometimes it looks more elegant, and sometimes it comes down to investment levels — but in working with more business owners than I can count, most entrepreneurs are ready to…
Five Ideas to Celebrate Women’s History Month Inclusively
If you or your organization has yet to celebrate Women’s History Month, it is not too late. If you are scrambling to align your organization on a message, here are some ideas to start the discussion.
My clients love discussing hot topics and trends in the workplace for gender equality and diversity. I recommend having a format that invites women leaders and their allies into the discussion while providing actionable takeaways.
Give your team permission to be vulnerable and candid. Listen and learn. Invite allies to the discussion.
Here are some formats that work well for robust discussions:
Women in…
Biden Administration Begins Initiative to Expand Access to Capital for Small Businesses
The Biden administration is looking to strengthen the small business sector by expanding access to capital, investments, technical assistance and services required to support the companies’ growth initiatives.
As part of the initiative, the administration has proposed rules to diversify the network of private funds and managers that provide long-term debt or equity investments to small businesses and extend additional licenses to nonbank lenders and community development financial institutions, the White House said Tuesday .
The Small Business Administration is also proposing to update regulations governing certain loan programs to ease processing burdens for small business borrowers.
In December 2022,…
3 Cost-Effective Ways to Do Paid Advertising for Your Small Business
It’s a tough market for paid advertising, but these marketers found a way to see results from it.
Justin Fredlender, the VP of growth for vitamin brand Ritual, said to start with one ad channel.
Katie Wilson of snack brand Belli Welli said traditional methods like billboards can pay off.
This article is part of “Marketing for Small Business,” a series exploring the basics of marketing strategy for SBOs to earn new customers and grow their business.
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I Didn’t Think I Could Purchase A Company
This story begins with a routine call to help a colleague with a few questions about advertising. We were discussing her business and she mentioned her hope to retire in the near future. Fast forward to the next morning when I was walking our dogs with my husband. I was sharing the conversation with him when he responded with “Why don’t YOU buy her publishing company?”
Honestly, the thought hadn’t crossed my mind and looking back, I am disappointed for the reasons why. In sharing what I learned from my lesson, I thought I could help other female business owners!…
Readout of Roundtable on Capital Access for Small Businesses
Yesterday, the Administrator of the Small Business Administration (SBA) Isabel Guzmán, the Deputy Secretary of the Treasury Wally Adeyemo, American Rescue Plan Coordinator Gene Sperling, and Deputy Director of the National Economic Council Bharat Ramamurti were joined by US Senator John Hickenlooper (D -CO) and small business leaders, advocates, and mission lenders with particular expertise in reaching minority small businesses to discuss the Biden-Harris Administration’s small business agenda to expand capital access, including newly proposed rules from the SBA and historic investments by the Treasury Department in CDFIs. The group includes non-profit mission lender groups, Community Development Financial Institutions (CFIs),…
Dupes offer cheap fashion to Canadians, but small businesses say they’re paying the price
The Current15:57Dupe culture: Why Gen Z is embracing fakes
Read Story Transcripts
Cash-strapped Canadians are on the hunt for “dupes” online, and influencers like Danielle Shaw are showing them just where to find them.
Shaw posts all kinds of money-saving tips to her TikTok account, @canadiandealfinder, and realizes her viewers are particularly interested in products that look and feel like big-name brand items at a fraction of the cost.
“People just started asking like, ‘Hey, where did you get that? It looks like Lululemon.’ And I’m like, ‘Actually, I found it on Amazon Canada. And instead of paying $100, I…
Home Office Harmony: Balancing Comfort and Efficiency in Your Workspace
Home Office Harmony: Balancing Comfort and Efficiency in Your Workspace
In the era of remote work, the value of a well-planned and efficient home office can never be overstated. Striking the right balance between comfort and productivity is crucial to fostering a space where ideas flourish, and work feels less like a chore and more like an energizing pursuit. This article explores how to create a harmonious home office, focusing on key components such as understanding your individual work needs, selecting suitable furniture, employing essential technology, managing distractions, maintaining sustainability, and preventing burnout. With the right guidance, you can transform…
